Our researchers were in Orkney and Shetland this week for Innovation from Tradition workshops with craft businesses.
Innovation from Tradition is a new approach that looks to traditional craft practices in the creation of new opportunities for islanders, particularly in terms of new creative ideas and industries.
The workshop series, which is part of the Bag O’ Clews project within the Creative Futures Partnership, aims to explore the role that design innovation can play in supporting, developing and growing the craft and creative industries sectors in rural and island geographies.
Initial sessions in Orkney and Shetland earlier this month introduced design-led innovation tools and processes. These were used to build up ideas on how challenges to developing the sector can be defined and understood and addressed.
More than 30 craft businesses and creative practitioners took part and they were encouraged to experiment with alternative ideas and explore innovative solutions. They also enjoyed two presentations from InDI’s own Design Director, Don McIntyre, who spoke about the use of design, and Russell Ferguson, of RFM Marketing, who focussed on presentation skills.
Everyone was encouraged to experiment with alternative ideas and explore innovative solutions.
An idea development pack aimed to help people refine their ideas. Activities included creating personas to represent their target customer, considering aspects like relationships and behaviours. They were also asked to consider their business model, as well as criteria for evaluating the strength of their ideas.
Dr Lynn-Sayers McHattie, Programme Director at InDI, said: “We were delighted at the calibre of the speakers and experts we have lined up and are sure this offered inspiration, advice, and support that will be extremely valuable throughout this intensive, immersive process and beyond.”
You can read more about the project by visiting HIE’s website.Tags: Dr Katherine Champion, Dr Lynn-Sayers McHattie, Innovation from Tradition, Leigh-Anne Hepburn, Orkney, Shetland
This post was written by InDI